Webinar series on digital marketing at HKB

In partnership with the HKB (University of Applied Sciences) in Bern Matchspace Music held a virtual webinar session with students, music teachers and HKB alumni on the topic of social media, digital marketing, search engine marketing and digital multipliers. Sharing insights on changing customer behaviors, the paradox of choice and what music teachers and music schools can do to attract more music students online.

Special thanks go out to Felix Bamert, Head of Study Master of Arts in Music Pedagogy at the HKB in Bern for making this webinar series possible.

Webinar participants during the Q&A sessions